Wednesday, October 21, 2009


My friend and I had a quick discussion about social networking sites and how communities such as MySpace, Facebook, and Flickr were all formed through organic growth. Neither of us has heard of a company or organization which deliberately sought out --with a pre-designed plan-- to build a social networking site and have it work out successfully.

I'm sure at some point, these sites employed "social media experts" to help direct the flow of the community, but are there any "experts" who claim to be able to strategically start a community and see it blossom?

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